Class: ContentEmbedding

Inherits:
ApplicationRecord show all
Includes:
UnifiedSearchable
Defined in:
app/models/content_embedding.rb,
app/models/content_embedding/item_embedding.rb,
app/models/content_embedding/post_embedding.rb,
app/models/content_embedding/image_embedding.rb,
app/models/content_embedding/video_embedding.rb,
app/models/content_embedding/article_embedding.rb,
app/models/content_embedding/activity_embedding.rb,
app/models/content_embedding/showcase_embedding.rb,
app/models/content_embedding/site_map_embedding.rb,
app/models/content_embedding/reviews_io_embedding.rb,
app/models/content_embedding/call_record_embedding.rb,
app/models/content_embedding/product_line_embedding.rb

Overview

Base class for content embeddings used by pgvector semantic search.

Defined Under Namespace

Modules: TextSearchable, UnifiedSearchable Classes: ActivityEmbedding, ArticleEmbedding, CallRecordEmbedding, ImageEmbedding, ItemEmbedding, PostEmbedding, ProductLineEmbedding, ReviewsIoEmbedding, ShowcaseEmbedding, SiteMapEmbedding, VideoEmbedding

Constant Summary collapse

UNIFIED_MODEL =

Unified model (GA) — the only embedding model written. Sourced from the
canonical registry (config/initializers/ai_model_constants.rb); one
cross-modal model embeds both text and images.

AiModelConstants.id(:unified_embedding)
UNIFIED_DIMENSIONS =

MRL output width used for all embeddings (HNSW-compatible; ≤ pgvector 2000 limit).

1536
UNIFIED_MODEL_PREVIEW =

Transitional pre-GA id, still matched on read while older rows re-embed.
Drop once the backfill reaches zero (by_model(UNIFIED_MODEL_PREVIEW).none?).

"#{UNIFIED_MODEL}-preview"
UNIFIED_MODELS =

GA id + the transitional preview id. Searches match both while the corpus
re-embeds.

[UNIFIED_MODEL, UNIFIED_MODEL_PREVIEW].freeze
LEGACY_UNIFIED_MODEL =

Legacy model pending migration to UNIFIED_MODEL (not in the active registry).

'jina-embeddings-v4'
EMBEDDING_MODELS =
Note:

HNSW indexes have a 2000 dimension limit in pgvector.

Known embedding models and their dimensions.

{
  UNIFIED_MODEL => { dimensions: UNIFIED_DIMENSIONS, type: :multimodal },
  UNIFIED_MODEL_PREVIEW => { dimensions: UNIFIED_DIMENSIONS, type: :multimodal },
  LEGACY_UNIFIED_MODEL => { dimensions: UNIFIED_DIMENSIONS, type: :multimodal }
}.freeze
SENSITIVE_TYPES =

Types that contain sensitive data and should NOT be exposed via MCP

%w[CallRecord Activity Communication].freeze
SEMANTIC_SIMILARITY_THRESHOLD =

Minimum similarity threshold for semantic search (0.0-1.0)
Results below this similarity are excluded as noise
0 = no filtering (default), 0.1 = very permissive, 0.3 = moderate, 0.5 = strict

0.0

Constants included from Models::Schedulable

Models::Schedulable::SIMPLE_FORM_OPTIONS

Instance Attribute Summary collapse

Belongs to collapse

Class Method Summary collapse

Instance Method Summary collapse

Methods inherited from ApplicationRecord

ransackable_associations, ransackable_attributes, ransackable_scopes, ransortable_attributes, #to_relation

Methods included from Models::Schedulable

config

Methods included from Models::AfterCommittable

#after_commit

Methods included from Models::EventPublishable

#publish_event

Instance Attribute Details

#content_hashObject (readonly)

content_hash is only required for text embeddings, not unified embeddings
Unified rows (content_type='unified') don't need content_hash

Validations (unless => -> { content_type == 'unified' } ):



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# File 'app/models/content_embedding.rb', line 164

validates :content_hash, presence: true, unless: -> { content_type == 'unified' }

#content_typeObject (readonly)

Validations

Validations:



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# File 'app/models/content_embedding.rb', line 161

validates :content_type, presence: true

#embeddable_typeString

Returns:

  • (String)


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# File 'app/models/content_embedding.rb', line 167

validates :embeddable_type, inclusion: {
  in: %w[Post Article Showcase Video Image Item ProductLine SiteMap ReviewsIo CallRecord AssistantBrainEntry Activity Communication],
  message: '%<value>s is not a supported embeddable type'
}

Class Method Details

.active_imagesActiveRecord::Relation<ContentEmbedding>

A relation of ContentEmbeddings that are active images. Active Record Scope

Returns:

See Also:



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# File 'app/models/content_embedding.rb', line 272

scope :active_images, -> {
  where(embeddable_type: 'Image')
    .joins('INNER JOIN digital_assets ON digital_assets.id = content_embeddings.embeddable_id')
    .where(digital_assets: { inactive: false })
}

.active_publicationsActiveRecord::Relation<ContentEmbedding>

A relation of ContentEmbeddings that are active publications. Active Record Scope

Returns:

See Also:



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# File 'app/models/content_embedding.rb', line 359

scope :active_publications, -> {
  where(embeddable_type: 'Item')
    .joins('INNER JOIN items ON items.id = content_embeddings.embeddable_id')
    .where(items: { is_discontinued: false })
}

.active_reviewsActiveRecord::Relation<ContentEmbedding>

A relation of ContentEmbeddings that are active reviews. Active Record Scope

Returns:

See Also:



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# File 'app/models/content_embedding.rb', line 352

scope :active_reviews, -> {
  where(embeddable_type: 'ReviewsIo')
    .joins('INNER JOIN reviews_io ON reviews_io.id = content_embeddings.embeddable_id')
    .where(reviews_io: { status: 'active' })
}

.active_videosActiveRecord::Relation<ContentEmbedding>

A relation of ContentEmbeddings that are active videos. Active Record Scope

Returns:

See Also:



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# File 'app/models/content_embedding.rb', line 265

scope :active_videos, -> {
  where(embeddable_type: 'Video')
    .joins('INNER JOIN digital_assets ON digital_assets.id = content_embeddings.embeddable_id')
    .where(digital_assets: { inactive: false })
}

.by_dimensionsActiveRecord::Relation<ContentEmbedding>

A relation of ContentEmbeddings that are by dimensions. Active Record Scope

Returns:

See Also:



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# File 'app/models/content_embedding.rb', line 232

scope :by_dimensions, ->(dims) { where(embedding_dimensions: dims) }

.by_modelActiveRecord::Relation<ContentEmbedding>

A relation of ContentEmbeddings that are by model. Active Record Scope

Returns:

See Also:



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# File 'app/models/content_embedding.rb', line 226

scope :by_model, ->(model) { where(embedding_model: model) }

.by_typeActiveRecord::Relation<ContentEmbedding>

A relation of ContentEmbeddings that are by type. Active Record Scope

Returns:

See Also:



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# File 'app/models/content_embedding.rb', line 179

scope :by_type, ->(types) {
  types = Array(types).flatten.compact
  types.present? ? where(embeddable_type: types) : all
}

.calculate_rrf_scores(vector_results, keyword_results, k) ⇒ Hash{Integer => Float}

Calculate Reciprocal Rank Fusion scores
RRF Score = sum of 1/(k + rank) for each result list

Parameters:

  • vector_results (Array<ContentEmbedding>)

    Results from vector search

  • keyword_results (Array<ContentEmbedding>)

    Results from keyword search

  • k (Integer)

    RRF constant (typically 60)

Returns:

  • (Hash{Integer => Float})

    Map of embedding ID to RRF score



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# File 'app/models/content_embedding.rb', line 471

def self.calculate_rrf_scores(vector_results, keyword_results, k)
  scores = Hash.new(0.0)

  # Add vector search contribution (rank is 0-indexed)
  vector_results.each_with_index do |result, rank|
    scores[result.id] += 1.0 / (k + rank + 1)
  end

  # Add keyword search contribution
  keyword_results.each_with_index do |result, rank|
    scores[result.id] += 1.0 / (k + rank + 1)
  end

  scores
end

.chunk_orderedActiveRecord::Relation<ContentEmbedding>

A relation of ContentEmbeddings that are chunk ordered. Active Record Scope

Returns:

See Also:



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# File 'app/models/content_embedding.rb', line 200

scope :chunk_ordered, lambda {
  order(Arel.sql("COALESCE(NULLIF(regexp_replace(content_type, '[^0-9]', '', 'g'), '')::integer, 0)"),
        :content_type)
}

.faqs_onlyActiveRecord::Relation<ContentEmbedding>

A relation of ContentEmbeddings that are faqs only. Active Record Scope

Returns:

See Also:



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# File 'app/models/content_embedding.rb', line 248

scope :faqs_only, -> {
  where(embeddable_type: 'Article')
    .joins('INNER JOIN articles ON articles.id = content_embeddings.embeddable_id')
    .where(articles: { type: 'ArticleFaq' })
}

.find_similar(record, limit: 5, same_type_only: false) ⇒ ActiveRecord::Relation

Find content similar to a given record

Examples:

Find similar showcases

ContentEmbedding.find_similar(showcase, same_type_only: true)

Parameters:

  • record (ApplicationRecord)

    The record to find similar content for

  • limit (Integer) (defaults to: 5)

    Maximum number of results (default: 5)

  • same_type_only (Boolean) (defaults to: false)

    Only return same type of content (default: false)

Returns:

  • (ActiveRecord::Relation)

    Similar embeddings ordered by similarity



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# File 'app/models/content_embedding.rb', line 404

def self.find_similar(record, limit: 5, same_type_only: false)
  embedding = record.content_embeddings.with_unified_embedding.first
  return none unless embedding&.unified_embedding

  scope = where.not(embeddable_type: embedding.embeddable_type, embeddable_id: record.id) # rubocop:disable Rails/WhereNotWithMultipleConditions
  scope = scope.by_type(embedding.embeddable_type) if same_type_only
  scope.knowledge_corpus_only.by_model(UNIFIED_MODELS).with_unified_embedding
       .nearest_neighbors(:unified_embedding, embedding.unified_embedding, distance: :cosine).limit(limit)
end

.for_localeActiveRecord::Relation<ContentEmbedding>

A relation of ContentEmbeddings that are for locale. Active Record Scope

Returns:

See Also:



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# File 'app/models/content_embedding.rb', line 208

scope :for_locale, ->(locale) {
  locale_str = locale.to_s
  if locale_str.include?('-')
    # Exact match for regional locales (en-US, en-CA, fr-CA)
    where(locale: locale_str)
  else
    # Base locale matches itself and all regional variants
    # Use Arel (qualified by table name) to avoid ambiguity when joined
    where(ContentEmbedding[:locale].eq(locale_str).or(ContentEmbedding[:locale].matches("#{locale_str}-%", nil, true)))
  end
}

.gemini_embeddingActiveRecord::Relation<ContentEmbedding>

A relation of ContentEmbeddings that are gemini embedding. Active Record Scope

Returns:

See Also:



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# File 'app/models/content_embedding.rb', line 235

scope :gemini_embedding, -> { by_model(UNIFIED_MODELS) }

.generate_query_embedding(query, model: UNIFIED_MODEL) ⇒ Array<Float>?

Returns Gemini query embedding.

Parameters:

  • query (String)
  • model (String) (defaults to: UNIFIED_MODEL)

    accepted for back-compat; always embedded via Gemini

Returns:

  • (Array<Float>, nil)

    Gemini query embedding



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# File 'app/models/content_embedding.rb', line 390

def self.generate_query_embedding(query, model: UNIFIED_MODEL)
  generate_unified_query_embedding(query, model: model, dimensions: UNIFIED_DIMENSIONS)
end

.hybrid_search(query) ⇒ Array<ContentEmbedding>

Returns vector + keyword RRF over the unified space.

Parameters:

  • query (String)

Returns:



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# File 'app/models/content_embedding.rb', line 383

def self.hybrid_search(query, **)
  unified_hybrid_search(query, **)
end

.images_onlyActiveRecord::Relation<ContentEmbedding>

A relation of ContentEmbeddings that are images only. Active Record Scope

Returns:

See Also:



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# File 'app/models/content_embedding.rb', line 500

scope :images_only, -> { where(embeddable_type: 'Image') }

.jina_v4ActiveRecord::Relation<ContentEmbedding>

A relation of ContentEmbeddings that are jina v4. Active Record Scope

Returns:

See Also:



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# File 'app/models/content_embedding.rb', line 238

scope :jina_v4, -> { by_model(LEGACY_UNIFIED_MODEL) }

.keyword_search_for_rrf(query, limit, types, locale, published_only, exclude_sensitive: true, article_types: nil, article_states: nil, base_scope: all) ⇒ ActiveRecord::Relation

Keyword search component for RRF (used by unified_hybrid_search).
Uses ILIKE across multiple content types with proper joins.

Parameters:

  • query (String)
  • limit (Integer)
  • types (Array<String>, nil)
  • locale (String, nil)
  • published_only (Boolean)
  • exclude_sensitive (Boolean) (defaults to: true)
  • article_types (Array<String>, nil) (defaults to: nil)
  • article_states (Array<String>, nil) (defaults to: nil)
  • base_scope (ActiveRecord::Relation) (defaults to: all)

Returns:

  • (ActiveRecord::Relation)


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# File 'app/models/content_embedding.rb', line 427

def self.keyword_search_for_rrf(query, limit, types, locale, published_only, exclude_sensitive: true,
                                article_types: nil, article_states: nil, base_scope: all)
  scope = base_scope
  scope = scope.mcp_safe if exclude_sensitive
  scope = scope.by_type(types) if types.present?
  scope = scope.with_article_types(article_types) if article_types.present?
  scope = scope.with_article_states(article_states) if article_states.present?
  scope = scope.knowledge_corpus_only
  # Blank locale = search every locale (see unified_search). Must mirror the
  # vector half so the RRF keyword side doesn't re-impose an 'en' filter.
  scope = scope.for_locale(locale) if locale.present?
  scope = scope.published_only if published_only

  # Build comprehensive keyword search across all content types
  scope
    .joins("LEFT JOIN articles ON embeddable_type IN ('Article', 'Post') AND articles.id = embeddable_id")
    .joins("LEFT JOIN showcases ON embeddable_type = 'Showcase' AND showcases.id = embeddable_id")
    .joins("LEFT JOIN digital_assets ON embeddable_type IN ('Video', 'Image') AND digital_assets.id = embeddable_id")
    .joins("LEFT JOIN items ON embeddable_type = 'Item' AND items.id = embeddable_id")
    .joins("LEFT JOIN product_lines ON embeddable_type = 'ProductLine' AND product_lines.id = embeddable_id")
    .joins("LEFT JOIN site_maps ON embeddable_type = 'SiteMap' AND site_maps.id = embeddable_id")
    .where(
      <<~SQL.squish,
        articles.subject ILIKE :q OR articles.description ILIKE :q OR
        showcases.name ILIKE :q OR showcases.description ILIKE :q OR
        digital_assets.title ILIKE :q OR digital_assets.meta_description ILIKE :q OR
        items.name ILIKE :q OR items.sku ILIKE :q OR items.search_text ILIKE :q OR
        product_lines.name ILIKE :q OR product_lines.tag_line ILIKE :q OR
        site_maps.extracted_title ILIKE :q OR site_maps.extracted_content ILIKE :q
      SQL
      q: "%#{query}%"
    )
    .limit(limit)
    .to_a
end

.knowledge_corpus_onlyActiveRecord::Relation<ContentEmbedding>

A relation of ContentEmbeddings that are knowledge corpus only. Active Record Scope

Returns:

See Also:



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# File 'app/models/content_embedding.rb', line 342

scope :knowledge_corpus_only, -> {
  matching_articles = Article
                      .where('articles.id = content_embeddings.embeddable_id')
                      .knowledge_corpus
                      .select('1')

  where("content_embeddings.embeddable_type <> 'Article' OR EXISTS (#{matching_articles.to_sql})")
}

.mcp_safeActiveRecord::Relation<ContentEmbedding>

A relation of ContentEmbeddings that are mcp safe. Active Record Scope

Returns:

See Also:



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# File 'app/models/content_embedding.rb', line 176

scope :mcp_safe, -> { where.not(embeddable_type: SENSITIVE_TYPES) }

.posts_onlyActiveRecord::Relation<ContentEmbedding>

A relation of ContentEmbeddings that are posts only. Active Record Scope

Returns:

See Also:



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# File 'app/models/content_embedding.rb', line 255

scope :posts_only, -> { where(embeddable_type: 'Post') }

.primary_contentActiveRecord::Relation<ContentEmbedding>

A relation of ContentEmbeddings that are primary content. Active Record Scope

Returns:

See Also:



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# File 'app/models/content_embedding.rb', line 183

scope :primary_content, -> { where(content_type: 'primary') }

.published_articlesActiveRecord::Relation<ContentEmbedding>

A relation of ContentEmbeddings that are published articles. Active Record Scope

Returns:

See Also:



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# File 'app/models/content_embedding.rb', line 242

scope :published_articles, -> {
  where(embeddable_type: %w[Article Post])
    .joins('INNER JOIN articles ON articles.id = content_embeddings.embeddable_id')
    .where(articles: { state: 'published' })
}

.published_onlyActiveRecord::Relation<ContentEmbedding>

A relation of ContentEmbeddings that are published only. Active Record Scope

Returns:

See Also:



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# File 'app/models/content_embedding.rb', line 279

scope :published_only, -> {
  where(<<~SQL.squish)
    (embeddable_type = 'Article' AND EXISTS (
      SELECT 1 FROM articles
      WHERE articles.id = content_embeddings.embeddable_id
        AND articles.state = 'published'
        AND articles.type IS DISTINCT FROM 'ArticleProcedure'
    ))
    OR (embeddable_type = 'Post' AND EXISTS (
      SELECT 1 FROM articles
      WHERE articles.id = content_embeddings.embeddable_id
        AND articles.state = 'published'
    ))
    OR (embeddable_type = 'Showcase' AND EXISTS (
      SELECT 1 FROM showcases WHERE showcases.id = content_embeddings.embeddable_id AND showcases.state = 'published'
    ))
    OR (embeddable_type IN ('Video', 'Image') AND EXISTS (
      SELECT 1 FROM digital_assets WHERE digital_assets.id = content_embeddings.embeddable_id AND digital_assets.inactive = false
    ))
    OR (embeddable_type = 'ReviewsIo' AND EXISTS (
      SELECT 1 FROM reviews_io WHERE reviews_io.id = content_embeddings.embeddable_id AND reviews_io.status = 'active'
    ))
    OR (embeddable_type = 'Item' AND EXISTS (
      SELECT 1 FROM items WHERE items.id = content_embeddings.embeddable_id AND items.is_discontinued = false
    ))
    OR embeddable_type NOT IN ('Article', 'Post', 'Showcase', 'Video', 'Image', 'ReviewsIo', 'Item')
  SQL
}

.published_showcasesActiveRecord::Relation<ContentEmbedding>

A relation of ContentEmbeddings that are published showcases. Active Record Scope

Returns:

See Also:



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# File 'app/models/content_embedding.rb', line 258

scope :published_showcases, -> {
  where(embeddable_type: 'Showcase')
    .joins('INNER JOIN showcases ON showcases.id = content_embeddings.embeddable_id')
    .where(showcases: { state: 'published' })
}

.recent_firstActiveRecord::Relation<ContentEmbedding>

A relation of ContentEmbeddings that are recent first. Active Record Scope

Returns:

See Also:



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# File 'app/models/content_embedding.rb', line 219

scope :recent_first, -> { order(created_at: :desc) }

.semantic_search(query) ⇒ ActiveRecord::Relation

Returns vector search over the unified Gemini space.

Parameters:

  • query (String)

Returns:

  • (ActiveRecord::Relation)

    vector search over the unified Gemini space



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# File 'app/models/content_embedding.rb', line 377

def self.semantic_search(query, **)
  unified_search(query, **)
end

.unified_contentActiveRecord::Relation<ContentEmbedding>

A relation of ContentEmbeddings that are unified content. Active Record Scope

Returns:

See Also:



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# File 'app/models/content_embedding.rb', line 185

scope :unified_content, -> { where(content_type: 'unified') }

.unified_primaryActiveRecord::Relation<ContentEmbedding>

A relation of ContentEmbeddings that are unified primary. Active Record Scope

Returns:

See Also:



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# File 'app/models/content_embedding.rb', line 192

scope :unified_primary, lambda {
  where(ContentEmbedding[:content_type].eq('unified')
    .or(ContentEmbedding[:content_type].matches('unified\_chunk\_%', '\\', true)))
}

.with_article_statesActiveRecord::Relation<ContentEmbedding>

A relation of ContentEmbeddings that are with article states. Active Record Scope

Returns:

See Also:



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# File 'app/models/content_embedding.rb', line 327

scope :with_article_states, ->(article_states) {
  normalized_states = Array(article_states).filter_map(&:presence).map(&:to_s).uniq
  next all if normalized_states.empty?

  matching_articles = Article
                      .where('articles.id = content_embeddings.embeddable_id')
                      .where(state: normalized_states)
                      .select('1')

  where("content_embeddings.embeddable_type <> 'Article' OR EXISTS (#{matching_articles.to_sql})")
}

.with_article_typesActiveRecord::Relation<ContentEmbedding>

A relation of ContentEmbeddings that are with article types. Active Record Scope

Returns:

See Also:



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# File 'app/models/content_embedding.rb', line 312

scope :with_article_types, ->(article_types) {
  normalized_types = Array(article_types).filter_map(&:presence).map(&:to_s).uniq
  next all if normalized_types.empty?

  matching_articles = Article
                      .where('articles.id = content_embeddings.embeddable_id')
                      .where(type: normalized_types)
                      .select('1')

  where("content_embeddings.embeddable_type <> 'Article' OR EXISTS (#{matching_articles.to_sql})")
}

.with_unified_embeddingActiveRecord::Relation<ContentEmbedding>

A relation of ContentEmbeddings that are with unified embedding. Active Record Scope

Returns:

See Also:



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# File 'app/models/content_embedding.rb', line 229

scope :with_unified_embedding, -> { where.not(unified_embedding: nil) }

Instance Method Details

#embeddableApplicationRecord

Returns:



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# File 'app/models/content_embedding.rb', line 158

belongs_to :embeddable, polymorphic: true

#similarity_scoreObject

Calculate similarity score (0-1, higher is more similar)



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# File 'app/models/content_embedding.rb', line 492

def similarity_score
  return nil unless respond_to?(:neighbor_distance)

  # Cosine distance is 0-2, convert to similarity 0-1
  1.0 - (neighbor_distance / 2.0)
end